Google to Show Daily List of Hot Topics

[DeepModem Mom]

NYT/AP: Google to Show Daily List of Hot Topics
By THE ASSOCIATED PRESS
Published: May 22, 2007

MOUNTAIN VIEW, Calif. (AP) -- Google Inc. is going to start sharing more insights about what's on its users' minds by showing a daily list of the 100 hottest topics on its Internet-leading search engine.

The new rankings will be unveiled late Monday in an upgrade of Google's ''trends'' service. The breakdown will consist of the fastest-rising search requests on any given day.

The list won't include all of the top queries because it will be edited to exclude pornography and other requests about the weather, popular Web sites like MySpace.com or prominent celebrities that consistently generate lots of searches.

Trying to figure out why certain terms are popping up is part of the fun underlying the list, said Amit Patel, a Google software engineer who oversaw the project. To help provide context, the Mountain View-based company will provide links to news stories and blogs containing the search terms....

Besides appealing to pop culture junkies, Patel believes the rankings will be useful to Web researchers and reporters looking for story ideas....

http://www.nytimes.com/aponline/technology/AP-Google-Trends.html?_r=1&oref=login

[Matariki]

1. HA, they better have some filters on that

one of the most searched for terms at the very respectable news and stock photo company i work for is 'boobs' ;-)