Business Week has a great cover story this week: The Poverty Business -
Inside U.S. companies' audacious drive to extract more profits from the nation's working poor Bush and company have turned a blind eye to corporations who target the working poor.
http://www.businessweek.com/magazine/content/07_21/b4035001.htmIn recent years, a range of businesses have made financing more readily available to even the riskiest of borrowers. Greater access to credit has put cars, computers, credit cards, and even homes within reach for many more of the working poor. But this remaking of the marketplace for low-income consumers has a dark side: Innovative and zealous firms have lured unsophisticated shoppers by the hundreds of thousands into a thicket of debt from which many never emerge...
Terms of the Tribute MasterCard are a world away from the money-back and frequent-flier offers familiar to more prosperous cardholders. Marketed by Atlanta-based CompuCredit, a giant in the subprime card business, Tribute MasterCard offers no such fringe benefits. Rose Ajuria's card carries an interest rate of 28%, compared with about 10% on a typical card. Since she's paying only a nominal $10 a month, the debt her niece incurred is growing swiftly. "I think we've painted ourselves into a corner," Rose says. Many Tribute MasterCard customers pay a lower 20% interest, but CompuCredit typically charges them a $150 annual fee, a separate $6 monthly fee, and a one-time payment of $20 required before using the card.
The working poor gets socked the most. They could really benefit from these rewards yet they are paying for the rewards and helping credit cards profit. It's unfortunate that the credit card companies are slapping in your face fees, like annual fees, and hidden fees, like interchange, on these folks so they can reap huge profits.