http://www.uticaod.com/homepage/x603829945Although, it isn't the campaign those who say they support him seem to be interested in from what I have been reading on sites of late. However, this campaign being started by The Alliance for Climate Protection is a very important campaign, moreso than a political one in that it seeks to raise awareness among the American people that is compulsory in order for political change regarding this crisis to take place across the board.
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Environmental group to kick off campaign about global warming
Jan 01, 2008 @ 08:06 PM
By JENNIFER FUSCO
Observer-Dispatch
The Alliance for Climate Protection soon will kick off a $100 million annual campaign to educate the public on global climate change, said former Rep. Sherwood Boehlert, who is a board member.
Board chairman Al Gore established the non-profit environmental group using proceeds from his 2006 documentary about global warming, “An Inconvenient Truth,” according to a recent article in “Plenty” magazine.
Gore then asked Boehlert to be a board member following his retirement from Congress, Boehlert said.
“I was one of the voices that kept urging my colleagues to be familiar with the issue and its implications, and to do something about it,” Boehlert said.
The group's mission is “to persuade the American people - and people elsewhere in the world - of the importance and urgency of adopting and implementing effective and comprehensive solutions for the climate crisis,” according to its Web site.
The campaign, which Gore will kick off in February, is a three-year initiative that will use media avenues such as print, television and online, according to the “Plenty” article.
Other board members include Theodore Roosevelt IV, managing director of Lehman Brothers, and Brent Scowcroft, former national security advisor to presidents Gerald Ford and George Bush senior, according to the article.
The group spent the past year soliciting money and fundraising, Boehlert said.
“We just want the public to be aware of how severe the issue is,” Boehlert said.
After retiring from Congress, Boehlert, who was chairman of the House Science Committee, said he became involved with several environmental-related boards.
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http://current.com/items/87610321_ecospot_grand_prize_winner_sky_is_fallingThis is the CURRENT/Alliance for Climate Protection Eco Spot winner. I believe this will be the ad used besides others. This ad is fantastic and was done by someone who sent it into Current. As Mr. Gore said in his interview for Tennessean of the year, even Madison Ave. couldn't think of this. ;-).