The battle for hearts and minds in the hometown of State Farm Insurance is escalating. The Scruggs Katrina Group, attorneys who won the legendary lawsuit, have ensured that State Farm CEO Ed Rust will at some point drive past its rotating sign along Veterans Highway in Bloomington, Illinois.
Today's sign was "21 Months in a FEMA Trailer. Thanks Neighbor," with a photo of one of the many trailers still along the Gulf Coast.
Maybe the signs will help open a dialogue in here. My husband's mother was offered a $20,000 settlement on the home her late husband built. His sister still lives in a FEMA trailer. There are thousands of stories like theirs and yes, I do see eyes glaze over at the subject here on the prairie.
You can't force empathy, but you can put up a billboard. We passed it on the way to the $7.5 million State Farm Waterpark for employees only. Internals, not externals -- the company apparently has an employee distinction that either gets you into the giant water park or leaves you on the other side of the barbed wire fence.
http://www.huffingtonpost.com/karen-daltonbeninato/katrina-billboard-blasts-_b_51206.html Better view: