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"The QQ is very small, you know, and I need more space because I will spend so much time in the car," said her father, Liu Yue. He explained that from their home in suburban northern Beijing, the drive to his job downtown as a construction engineer will take an hour each way - a 30-minute improvement over the city buses he now takes. So he and his wife signed the papers for the Eastar, a full-size, four-door sedan selling for 98,888 yuan (about $13,075).
In the first half of 2007, sales of cars with engine displacement smaller than 1 liter declined by 28.9 percent over the same period last year while sales of all sedans increased by 25.9 percent, and sales for SUVs rose 39 percent, according to the China Association of Automobile Manufacturers.
For the country's legions of new millionaires, biggest is best. Last year, in one much-publicized event, a group of coal mine owners from northern Shanxi province came to Beijing, paid cash for 10 Hummers at 1.3 million yuan each, or $170,000, and flamboyantly drove them back to Shanxi in a convoy. "Purchasing power is rising, so it's simple - to drive a higher-end car gives you more face," said Su Hui, general manager of the Asian Games Village Automobile Exchange, the mall where the Liu family was shopping.
Fittingly, Su's establishment is huge - a sprawling expanse of more than 100 auto dealers, the largest auto mall anywhere in China. "This trend toward bigger cars is new this year," he said. "It looks more glorious."
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http://www.sfgate.com/cgi-bin/article.cgi?file=/c/a/2007/08/18/MNV8RIVTQ.DTL