What's your most annoying product placement in a movie?

[Deja Q]

"Murder by Death" had a nice obvious Coca-Cola advert; a 6-pack of bottles in its red cardboard carrying case smack in the middle of the screen. But that was the only one.

"Sky Captain" had three. Wrigley's Double-MInt Gum, Coca-Cola (they sure do get around), and most obviously and distastefully: Double-Bubble.

Why couldn't they go so far as to get a camera manufacturer so when Gwyneth Paltrow drops the camera every 5 minutes and whines "One picture left!" (a sentiment I was able to appreciate), Pentax would get a free mention?!