Next Up for the Democrats: Civil War - Frank Rich [View All]

[WillyT]

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WHAT if a presidential candidate held what she billed as “the largest, most interactive town hall in political history” on national television, and no one noticed?

The untold story in the run-up to Super Tuesday was Hillary Clinton’s elaborate live prime-time special the night before the vote. Presiding from a studio in New York, the candidate took questions from audiences in 21 other cities. She had plugged the event four days earlier in the last gasp of her debate with Barack Obama and paid a small fortune for it: an hour of time on the Hallmark Channel plus satellite TV hookups for the assemblies of supporters stretching from coast to coast.

The same news media that constantly revisited the Oprah-Caroline-Maria rally in California ignored “Voices Across America: A National Town Hall.” The Clinton campaign would no doubt attribute this to press bias, but it scrupulously designed the event to avoid making news. Like the scripted “Ask President Bush” sessions during the 2004 campaign, this town hall seemed to unfold in Stepford. The anodyne questions (“What else would you do to help take care of our veterans?”) merely cued up laundry lists of talking points. Some in attendance appeared to trance out.

But I’m glad I watched every minute, right up until Mrs. Clinton was abruptly cut off in midsentence so Hallmark could resume its previously scheduled programming (a movie promising “A Season for Miracles,” aptly enough). However boring, this show was a dramatic encapsulation of how a once-invincible candidate ended up in a dead heat, crippled by poll-tested corporate packaging that markets her as a synthetic product leeched of most human qualities. What’s more, it offered a naked preview of how nastily the Clintons will fight, whatever the collateral damage to the Democratic Party, in the endgame to come.

For a campaign that began with tightly monitored Web “chats” and then planted questions at its earlier town-hall meetings, a Bush-style pseudo-event like the Hallmark special is nothing new, of course. What’s remarkable is that instead of learning from these mistakes, Mrs. Clinton’s handlers keep doubling down.

Less than two weeks ago she was airlifted into her own, less effective version of “Mission Accomplished.” Instead of declaring faux victory in Iraq, she starred in a made-for-television rally declaring faux victory in a Florida primary that was held in defiance of party rules, involved no campaigning and awarded no delegates. As Andrea Mitchell of NBC News said, it was “the Potemkin village of victory celebrations.”

The Hallmark show, enacted on an anachronistic studio set that looked like a deliberate throwback to the good old days of 1992, was equally desperate. If the point was to generate donations or excitement, the effect was the reverse. A campaign operative, speaking on MSNBC, claimed that 250,000 viewers had seen an online incarnation of the event in addition to “who knows how many” Hallmark channel viewers. Who knows, indeed? What we do know is that by then the “Yes We Can” Obama video fronted by the hip-hop vocalist will.i.am of the Black Eyed Peas had been averaging roughly a million YouTube views a day. (Cost to the Obama campaign: zero.)

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More: http://www.nytimes.com/2008/02/10/opinion/10rich.html?_r=1&ref=opinion&oref=slogin

Wow...

:shrug: