BTRTN: What's the Slogan on The Blue Hat?

[Bucky]

22. We don't "need" a hat slogan. If something comes up organically and it works, fine, but...

But in marketing you don't want to be on the side going, "Yeah, so? So what? We can play that game too."

Dumbed down slogans is the opponant's strength and you don't want to engage an opponent on their strengths and your own weaknesses. The best approach, imho, is going after Trump on a law-and-order platform. Dump the facts on-air, every swindle, every charity looted, every contractor stiffed, every tenant forced into subquality homes or offices, every health or building code violation, every dollar laundered for the Russian mob, every employee or contractor sexually harassed, every beauty contestant walked in on, every sheikh who offered a bribe, every document he mishandled...

And then go after him on diapergate