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EFerrari

(163,986 posts)
Mon May 21, 2012, 01:35 PM May 2012

WTF File: American Apparel Ad Uses ‘California Farmer’ As Accessory in Ad



American Apparel is no stranger to starting controversies with their hyper-sexual ads that feature young women in provocative poses. But the clothing manufacturer seems to have kicked it up a notch to get some attention by including a Latino “California farmer” who’s engaging in “public relations” with a young white women.

The Summer 2011 ad seems to have gone under radar until Comedian Fahim Anwar tweeted a screen capture of the ad on Saturday.

“Robin a USC student, studying Public Relations, with Raul a California farmer in Denim and Chambray,” reads the caption under the image of a Latino man and a young white women holding on to his arm.

“American Apparel has officially lost their minds,” Anwar wrote in his tweet.

http://colorlines.com/archives/2012/05/american_apparel_ad_uses_california_farmer_as_accessory_in_new_ad.html

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WTF File: American Apparel Ad Uses ‘California Farmer’ As Accessory in Ad (Original Post) EFerrari May 2012 OP
It would be funnier if they were posing in front of Home Depot. Ian David May 2012 #1
Levi's will have to up the ante in the Offensive Hipsterdom department--maybe an MLK speech MisterP May 2012 #2
anorexic looking models from American Apparel. never touch the stuff nt msongs May 2012 #3

Ian David

(69,059 posts)
1. It would be funnier if they were posing in front of Home Depot.
Mon May 21, 2012, 01:38 PM
May 2012

Which I think is kind of the feel that they were going for, anyway.

MisterP

(23,730 posts)
2. Levi's will have to up the ante in the Offensive Hipsterdom department--maybe an MLK speech
Mon May 21, 2012, 01:41 PM
May 2012

for jorts?

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