Koreans Have An Insatiable Appetite For Watching Strangers Binge Eat
http://www.npr.org/blogs/thesalt/2015/03/24/392430233/koreans-have-an-insatiable-appetite-for-watching-strangers-binge-eat
Move over, cooking shows. In Korea, the big food fad is eating shows, or mukbang. Korean viewers are so glued to watching strangers binge eating that the live-streamers consuming calories in front of webcams are becoming minor celebrities in Korean culture.
Rachel Ahn, who goes by "Aebong-ee" on her broadcasts, is kind of a big deal in the mukbang world. In fact, when we went to meet her, she wore a mask for fear fans would recognize her on the street.
Every weeknight at 9 p.m., Ahn sits down with enough food to feed a family of six. The night we visit, it was spicy noodles, spicy shrimp, steamed dumplings, fried dumplings and another platter of even spicier noodles, called fire zha jiang myeon....
The demands on Ahn and other mukbang stars like her are high she can't just eat, she must eat ferociously. As she devours noodles, loud slurping is a must. Audiences offer feedback on a live stream, asking how spicy the noodles are, suggesting she move dumplings closer to the camera or do a dance in excitement. The stream continues for three hours every night.