AOC's GND Posters Inspired by the Original New Deal Era

[Celerity]

Link to tweet

Link to tweet

No, AOC's Posters Aren't Based on Soviet Art (of course the RW/Fux News/White Power Fascist Crowd is rolling with this )

a rebuttal to that tosh

AOC’s Green New Deal Posters Have a Very Old New Deal Look

https://www.citylab.com/design/2019/08/aoc-green-new-deal-posters-design-wpa-federal-art-project/597196/

On Friday, Representative Alexandria Ocasio-Cortez gave Twitter users a look at two new posters her office is issuing to promote the Green New Deal, apparently the beginning of a series of GND-themed posters for the Bronx and Queens. According to a spokesperson for Ocasio-Cortez, the posters were designed by the New York firm Tandem, the firm behind the congresswoman’s election campaign.

If the posters seem at first glance to have a retro vibe, you’re not wrong, as the congresswoman confirmed in a follow-up tweet. The chunky all-caps type, the emphasis on places of natural beauty, and even the color palettes are intended to evoke posters produced nearly a century ago by a singular federal program in American history: the Federal Art Project, an office of the New Deal-era Works Progress Administration. (The program survived the termination of the WPA for a few years within a new agency, the Federal Works Administration.)

The Federal Art Project was one of five cultural initiatives, known collectively as Federal One, that employed out-of-work writers, musicians, artists, and actors. Over the eight years of its existence, the project’s thousands of artists produced a staggering amount of public art, including 108,000 paintings, 17,000 sculptures, and 2,500 murals. Some 35,000 poster designs were part of that output.

The posters served manifold purposes, from advertising dramatic productions, agricultural fairs, and community art classes, to issuing public-health warnings about tuberculosis testing and workplace hazards. In the program’s final years, after the United States had entered World War II, artists designed posters with messages urging citizens to be on the alert and to support the war effort.

[Roy Rolling]

1. She knows Messaging

Thank goodness she is for progressive values and not regressive control of citizens. Powerful messaging is half the job and she is one of the best.

She’s grabbed the attention of both the left AND the right. Especially the right, they hang on every word looking to criticize. Meanwhile, they are being silently educated from exposure to effective progressive messaging.

First, you tell them. Then, and most important, you gotta tell them what you told them. Effective graphics like this stick in peoples’ minds and help them comprehend and remember the “tell them what you told them” part.

[myohmy2]

2. +1

...

[Celerity]

3. MAGAt messaging